The Key Differences Between Employees and Entrepreneurs

Ready to stop waiting for permission and start building leverage? Brendan Scott Ecker—police officer, luxury certified Michigan realtor, and founder of Gold Shark Media AI—pulls back the curtain on the systems that script our choices and the practical playbook for breaking out. We look at how early conditioning teaches compliance, why careers feel safe but stall growth, and how to swap passive routines for a portfolio of smart, repeatable experiments that compound.

I walk through the shift from scarcity to abundance by modeling what high performers actually do: run many small tests, expect rejection, and let a single winning idea pay for the rest. We break down time audits, focused prospecting, and reinvestment cycles that expand reach and tilt odds toward breakthrough results. If you’ve been told entrepreneurship is sleazy or risky by default, you’ll hear how blue-collar grit and moral clarity can power honest business, resilient decision-making, and financial freedom.

You’ll also hear how media, SEO, and AI-driven lead engines can turn a solid offer into consistent demand, and how real estate—done with expertise—supports long-term wealth. The choice becomes simple: be a player who builds assets and influence, or stay a spectator as others scale. If you’re willing to take the hits, learn faster, and keep shooting, the path opens.

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Chapters

• 0:00 Who I Am And Why I’m Talking
• 0:31 Rant On Control, Faith, And Systems
• 2:07 Money, Jobs, And The Matrix
• 3:18 Pain, Rejection, And Learning Fast
• 5:05 Following Billionaires’ Actions
• 6:20 School Conditioning And Scarcity
• 8:12 Government, Jobs, And Freedom
• 10:10 Breaking Rules And Seeing The Bubble
• 11:18 Offers: Media And Real Estate Help
• 12:08 From Blue-Collar To Business Mindset
• 13:20 The American Dream As Enterprise
• 13:46 Final Challenge And Call To Act

Transcript

SPEAKER_00: 0:00

What's up, everybody? My name is Brendan Scott Ecker, a luxury certified realtor in the state of Michigan, and I'm also the founder and CEO of Gold Shark Media AI. And I'm also the course creator of Pass RE, which is a real estate course designed to help any future real estate agents pass their state licensing exam. But I'm making this content today. I'm on my way back from work because I'm also a police officer. And I just wanted to go on a little bit of a rant today. Let's talk about the state of affairs, the state of the world. Problem is with this world today, not just America, but the world. The world is going through a religious war. It is a war over who should be the dominant religion. Who should be able to have authority over the decisions of the future? Some people think the Jews, some people think the Christians, some people think Islam. Well, I can tell you, the Freemasons all laugh at you. You all believe all the lies. Yes, you believe that if you go to work every day for the rest of your life, you might just one day have a job, maybe. And then that job can maybe give you a good pension. So that way, if you stay there for 20 years, then you'll maybe get$5,000 a month. And if you're not making$10,000 a month, then I ask you, what are you doing? What are you doing? Like, is going to work really worth it? Is it worth is it worth it to follow the system? To be a slave? To be in the matrix? Is it worth it? Is it worth it? You tell me, what does your life look like right now? And I'm not harping on you specifically, but I am. Because I understand what it's like to go through hell. And I know what it's like to be fing poor. I know what it's like to have nothing. I know what it's like to actually have to pay your own way through life. I didn't have rich parents who helped me out. I had a hardworking single mother my entire life who helped me get a lot of my success here and there. But overall, everything was built by me. Self-made. I put in the work, I put in the hours, I made the phone calls, I built the businesses, I took the hits, I took the humiliation from everybody, I took the negative comments, I was willing to do it. I wrote the books, I was willing to get the feedback, the negative feedback from the books. I was willing for it all. And why? Because I learned faster than you did. I learned faster than you did. Some of you have learned faster than me. Some of you are doing very well in business, you're making millions of dollars a year. Congratulations. If so, work with Gold Shark Media if you are making that kind of money. Let's help you grow and get to the next level. That's what we do at Gold Shark Media. AI leads, SEO, and promo. Yes, we can make you viral, we can make you famous, we can do it all. So go ahead, book your consultation with us. It's free. Go on the website, GoldSharkMedia.com, or just shoot me a DM, shoot me a message, and let's connect and we'll get you started. But if you don't do that, then you're gonna be like everybody else, you're gonna be a slave. And it's the truth. See, people get really triggered when you call them a slave. They some people are too stupid to understand what it means when you call them a slave. Some people will say, Oh, that's racist. That brings me back to my ancestors who were black or whatever, or who were slaves in this time or this time 200 years ago. It's like, okay, stop it. Just stop it. Stop with your victimhood. Stop. Just enough. So I'm not trying to make you feel like you're a loser, but I'm trying to wake you up to a world where people are doing 10 times better than you and doing 10 times less work. It's frustrating to watch it, isn't it? You see girls on OnlyFans making hundreds of millions of dollars. You see all these people, young age, 18 years old sometimes, or even younger, making a hundred million dollars, and it's nothing. They sell their business for that. And you wonder, what the hell? What did I do wrong? Very close look at everything, including my own life, my soul, everything, and then the world around me. I read the literature, I studied those in power, and not just the words they say, but the actions they still take today. I I follow what the billionaires do. I don't listen to what they say. I follow and do what they do. Okay? And that's what's got me to my success. I wanted to be rich. I was intentional about it. And so I had to go through the emotional turmoil of starting a business, not knowing if it was going to succeed. A. B, struggling to get clients, especially from people I even knew. See, a lot of inexperienced business owners will tell you that it's easy to get business from people you know. Which it is easier to get business from people you know. Yes, I would agree on some level. However, I think that's also false on so many levels. And the reason that that's false is because running my business, Gold Shark Media, I have so many more people I can reach out to, so many more prospects, basically an unlimited amount. The amount of money I have allows me to start more companies. And the money I make from those companies, what do you think I do? Well, I start more companies. I take more initiative, I take more risk, I invest more and more and more. Because here's the kicker: when you have enough good ideas, only one of them needs to stick. And most people don't understand this. Or B, they understand it, but they're not willing to go through the pain. And what do I mean by pain? Again, rejection. And you know, all I learned from that was that it's just a normal part of the game. And here's an analogy I like to make. So just like playing football, when you're playing football, or any sport for that matter, guess what? Part of the game is to lose. Sometimes you're gonna get your ass kicked. Sometimes things aren't gonna work out perfectly. And this goes for business, this goes for entrepreneurship, basically anything involving high risk. Following a dream, something that's crazy to everybody, whatever it is, it's probably something you should do if you truly believe that everybody else is wrong and you're right. You need to go and pursue things. And so the reason that I'm successful, the reason that I've made it work, is because I really never believed in the system. And I used the system to my advantage. What are you doing with your life to make yourself great? What are you doing that Elon Musk is doing? Or are you just playing video games? Are you just sitting around all day? Are you sitting on the couch? Are you sitting at home, kicking back, scrolling on TikTok, Instagram, Twitter X? What are you spending your time doing? Whatever it is, it's the reason you're sitting right where you are right now. A lot of people don't like to accept that. A lot of people don't like to accept the fact that maybe they've been lied to and led astray their entire lives. Well, let's go through it. From a very young age, immediately, you were trained that you must go to school and be in preschool. And in preschool, you were taught to stand on the right side of the hallway. Raise your hand at all times before you speak. Don't go to the bathroom unless you get permission. Don't do anything the teacher doesn't tell you to do. Don't say anything the teacher doesn't tell you to say. Only speak when spoken to. Get straight A's or flunk and fail. Make no mistakes. You must get straight A's if you want to go to college. And so you go and do that. Maybe you went and did that. You you got A's, B's at the end of the day. Money is the most important thing. Beside God, whoever your God is, and I would hope that it's Jesus Christ, because people underestimate the power of the Christ, the power of the Holy Spirit. But I'm not gonna get religious in this video. At any time I could switch over to the other side. But I choose not to because why would I do that? Why would I corrupt my soul and be bought by somebody? Why would I not have moral values? Why would I not think about my family first and think about my independence first? You see, so many people think that thinking about their family first means, oh, don't quit your job. It's money coming in. Don't quit your job. You need to provide for your family and make money. But the problem is that people aren't making enough money today. Most people are stuck at a sh job and they're so afraid to talk about it. They've been so grinded down by the system. Maybe you have too. All of these pedophiles in the government, all of these destructive laws that make our country worse, allowing these illegal immigrants to flood into our country, to take over our jobs, and then our president to back it up when he said he would not back those things up. Now who knows? But if you ask me, things are unpredictable all the time. The government's never gonna come in and save you. A job is never gonna come in and save you, and that's what a job is. A job is fundamentally maintains a role for each person. But truly, this is just a machine. You're all just little nuts and bolts on a machine, a bigger machine that you don't even understand. Of America, of capitalism versus socialism versus communism, why capitalism is the best choice. I proved them all wrong when I taught them about business and entrepreneurship and how they are truly free when they can be their own boss and not work for somebody else. So you see, they know they don't want you to know that. They don't want you to be free, they don't want you to be somebody who has control over your life, they want you to be a slave, they want you to be in the matrix. You're supposed to be robotic, you're supposed to do as you're told, never go outside the lines, never break the rules. But here, the rules are meant to be broken, and they are broken every day by those same people who write them. And so once you understand these things, like Steve Jobs said, once you understand that life is like a bubble surrounding us, and at any time you can just poke through that bubble and see on the other side and see this whole different world outside of what you've always known, like a domesticated animal. There's this whole world out there, but a domesticated animal only knows its domain from what it's owned from what its owner, its boss, its master requires that dog to live in. You know, I got Gold Shark Media now. I started that, and then I have my real estate business where I got licensed to sell luxury real estate, certified as well to sell luxury real estate. So work with me, message me at um brendonacker at kw.com, email me there, or you can always just connect with me streetmed a DM. Same thing as Gold Shark Media. Let's talk about your issues, let's talk about business, let's talk about real estate. This is the stuff I love, this is why I'm here on earth. Talk to me about it. Because I've been there. I want to help you get there. But before I can help you get there, you need to learn first and foremost that the world you live in is a lie. Everything you've been taught about this world is a lie. We are all like ants, truly. And that's all we are. To these elites, to these people of power. And so you only have to ask yourself one question: Do you want to be a person of power and influence? Do you want to play in the game? Or would you like to be the spectator of the game? Do you want to be in business and play the game? Or do you want to watch people succeed in business? Maybe this message came out a little bit rocky, maybe it came out a little bit controversial, but I think it awakened you a little bit. I think most of you understand where I'm coming from. I come from nothing. I don't come from wealth. I don't come from a wealthy family. I come from a blue-collar, blue-collar middle class family. Always have. Family of police officers, really, really built a lot of what we built in this life because we worked hard and we never gave up. So, truly, at the end of the day, you know, coming from a law enforcement family and a blue-collar family, I grew up in a world where entrepreneurship and business, you were seen as a scam artist. You were seen as a con man, you were seen as a sleazy salesman. But here, my whole life, all I would do is watch these people winning in life. I'd watch these people just being totally successful. I'd watch these people driving new cars, buying new land, multifamily real estate. And so I started to learn from these entrepreneurs and these business owners. And I and I fell in love with it. I fell in love with business. I fell in love with entrepreneurship. It's the American dream at the end of the day. It's not baseball, America's pastime. That's great. But at the end of the day, the true American pastime is business. We are known as a nation, the United States of America, to be innovative. We created White, the Wright brothers. We created the iPhone. We created the AC current, the DC current. We channeled it, harnessed it. We didn't just create it, we harnessed it. We commercialized it. We built up skyscrapers cities from nothing. When we came to the new world, your ancestors. We came here from Ireland, Scotland, Germany, Scandinavia, from Austria, at least my family, from Poland, the spirit of Europe, bro. We built this country, the spirit of business and greatness in the American dream. It still lives on, but the question is are you willing to fight for it? Are you willing to make it happen in your life? If that answer is yes, then I hope you click like, subscribe, and then obviously email me at info at gold shark media to grow your business. Or if you want to focus on real estate, investing in real estate, whatever it might be, selling your real estate, and let's chat. I'm luxury certified in the state of Michigan. This is what I do. Spend all the time in the world learning about business and real estate. This is everything, baby. So I'm hoping to work with you. Let's make you some money. Let's make you financially free for a change. Let's give you some control over your life. Or you just want to keep watching the game.